NOREV - MERCEDES BENZ - S-CLASS 280SE (W108) 1968

Scale: 1/18
Carmodel code: CAR153928
Manufacturer code: B66040680
Colour: TUNIS BEIGE BLACK
Material: die-cast
Year: 1968
EAN: b66040680

Availability: available
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Signed by Paul Bracq, the W108 is one of the most famous Mercedes of the sixties and seventies. The range was launched in 1965, with the 250S, SE and 300 SE versions. The W108 became the top of the Mercedes range, prefiguring the subsequent S-Class. The development of the versions continued in 1968, with the 280 S and SE. The initials W108 identify all the normal wheelbase models, while the W109 identifies the models with a wheelbase lengthened by 10 centimeters, the first of which was the 300 SEL presented in March 1966. The W108 series (and the W109) were replaced by the W116 in September 1972, which was the first to officially bear the name of Classe S.

By David Tarallo

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NOREV

Norev is one of the most famous brands in the automotive industry. Founded by Joseph Véron in Villeurbanne near Lyon in 1946, it began producing car models in 1953. At the beginning the models were made of plastic, in 1:43 and 1:86 scale. From the late 1960s, die-cast models were also made mainly in 1:43. In the 70s and 80s, production continued with ups and downs, also moving to various countries around the world with the same Norev brand but also with other brands. Several Eligor and Vitesse models of that period were based on older Norevs. Norev models were originally quite cheap, but from the 1990s the company began to target the collectors' market with improved re-editions of old models and unreleased subjects. From 2002 onwards, Norev, which moved production to China, also made newsstand models for publishers such as Hachette and Atlas. In 2007–2008 Norev introduced re-issues of the 1950s CIJ and Spot-On models and temporarily tried to revive the Provence Moulage range of 1:43 resin models. Today Norev is more active than ever, with a wide choice of 1:43, 1:18 and smaller scale diecast models, with a very interesting quality-price ratio.